Campaign Materials


Campaign Materials

We have provided the tools and resources that our campaign volunteers need to conduct a successful campaign, from a donor pledge form to sample letters and templates such as a business solicitation letter to help with your special event planning. These materials are easily able to be downloaded for your use. 


Public Information Officer (PIO) Guide
Connect with Your Department for Communication Support

The Public Information Officer (PIO) of your department is an essential resource for disseminating information through the various channels of both internal (intranet and newsletters within the organization) and external (public) communication.

Connecting with your department’s PIO can be the key to a more successful campaign. Be sure to reach out via email early, so that you can work together on opportunities to spread the word about the Our Promise Campaign.

Customizable Resources (Available for download)


Donor Resource Guide

2020 Donor Resource Guide

Let’s make a promise to keep California strong for all. Get inspired by the 2020 Donor Resource Guide and see how your donation can make a difference in your community and across the state.

This year’s DRG provides an insightful overview on how Our Promise works, a welcome letter from our new campaign chair, the history of the campaign, easy ways to get involved (payroll deduction, volunteerism, retiree giving, etc.) and a look at what goes on in the campaign throughout the year.